PLYRS UPCYCLING
FOOTBALL X UPCYCLING
The PLYRS Football Upcycling Program gives retired footballs a second life as keychains, fan merchandise and wall art — we are the first football brand born with a sustainable end goal for the ball.
The program
Together with brands, clubs and leagues we collect footballs at the end of their playing life and turn them into products fans actually want to own.

01
The program
Together with brands, clubs and leagues we collect footballs at the end of their playing life and turn them into products fans actually want to own.
02
What a retired ball becomes
Keychains, fan merchandise and custom wall art — every piece unique, every piece carrying the story of the matches it played.
03
Why it matters
Millions of footballs are thrown away every year.
Upcycling keeps them out of the waste stream and turns them into value for clubs and fans — circular, visible, real.
04
The ultimate fan experience
A ball that was kicked in real training sessions and matches becomes something a fan can own.
Getting closer to your idol while working on a better world has never been this cool — and for partner clubs, the program comes with guaranteed revenue.
- Sustainable printing
- Premium quality
- Personal touch
- Own production, short lines
- From The Hague, worldwide
Frequently asked
- What is the Football Upcycling Program?
- A program in which PLYRS collects footballs at the end of their playing life — together with brands, clubs and leagues — and turns them into keychains, fan merchandise and wall art.
- What happens to a retired football?
- The ball is taken apart in our own workshop and its panels are reworked into new products, from small keychains to custom 130×130 cm wall art.
- Can our club join the program?
- Yes — clubs and leagues of any size can start an upcycling program with their own retired footballs. Get in touch via the contact page and we set it up together.

